China-Africa Expos: When Headline Deal Values Outrun Signed Contracts
Consumers - E-Commerce & Marketplaces · Editorial By Moakanyi Magazine · China-in-Africa · June 2026 Expos are built to produce numbers, and the fourth China-Africa Economic and Trade Expo produced large ones. It also produced two different large numbers, and the...
Fuzz Digital: Unlock the power of digital innovation and creativity
In the fast-evolving world of digital marketing, standing out isn’t easy. That’s where Fuzz Digital steps in—a powerhouse in South Africa's digital landscape, known for transforming brands through sharp strategy, expert execution, and measurable results. Fuzz Digital...
Threads: A Success Story in the Evolving Social Media Landscape
The dynamic realm of social media has witnessed the meteoric rise of Threads, a microblogging platform that, as of August 2024, boasts over 200 million monthly active users. This impressive growth trajectory, illustrated by the steady increase in user base from 100...
Bespoke Clothing to Ready-to-Wear: A Strategic Approach to Transitioning a Fashion Business
Transitioning a brand from bespoke clothing to ready-to-wear (RTW) can be a transformative step, opening up new markets and increasing accessibility to a broader customer base. This shift requires careful planning, a strong online presence, and an understanding of how...
The Role of Mobile Apps in Streamlining Trade Across Borders
Cross-border trade is a vital component of East Africa’s economy, fostering regional integration and economic growth. However, traders often face challenges such as cumbersome customs processes, high transportation costs, and limited access to market information....
Tanzania’s Twiga mining partnership — leadership lesson — why it matters for investors
Tanzania’s Twiga Minerals deal sells restored investor confidence – the adoption test that decides whether one settlement becomes repeat capital.
Kigali financial centre in Rwanda — customer adoption why it matters across the region
Kigali’s new financial centre promises cheaper, closer capital. Which customers it serves first, how far access travels, and how to measure real adoption.
Kigali Innovation City in Rwanda — market impact the business case for decision-makers
Kigali Innovation City, advanced by Rwanda and Africa50, tests whether a technology cluster can cut prices and widen access for Rwandan consumers.
Kigali Innovation City in Rwanda — regional opportunity — why it matters for investors
For investors, Kigali Innovation City offers regional reach from a reform-minded base, but currency, build-out and adoption risks argue for staged entry.
Data Protection Act in Kenya — market impact how the market shifts for decision-makers
Kenya’s Data Protection Act 2019 sets enforceable duties over personal data, reshaping consumer trust, pricing and platform competition for firms.
Data Protection Act in Kenya — regional opportunity what business leaders should track
Kenya’s Data Protection Act 2019 sets East Africa’s data benchmark, making cross-border governance a board issue and a regional opportunity for operators.
Ethiopia’s Homegrown economic reform — customer adoption what comes next for investors
Ethiopia’s reform promises consumers competition and choice, but a weaker birr may raise prices first: access, pricing, adoption and how to measure benefit.
The Big Five of Social Media in Botswana
Social Media has shaped many economies, as it is the frontier of technology at present, and the Botswana economy is no exception, whether or not it has little over a million internet users. Whilst Botswana’s population is 2.3 million and internet users are just over...
The Big Five of Social Media in Zambia
In Zambia, the most used social network is Facebook, followed by LinkedIn, YouTube, Instagram and then Twitter on number five. Generally, Zambians in Zambia are not using social media as much as can be used, due to literacy, availability of relevant content and cost...
Colluli potash investment in Eritrea — leadership lesson what comes next for investors
AFC’s Colluli potash could ease a scarce, hard-currency farm input, but customer gains depend on distribution, pricing and last-mile access.
The Big Five of Social Media in South Africa
There can never be a conversation of a Digital Economy without the social aspects of the same, and social media networks are at the centre of that subject, even in South Africa. Your business or brand in South Africa, can no longer afford to ignore YouTube, Facebook,...
AfCFTA operational launch in East Africa — customer adoption the business case to test
AfCFTA’s launch targets the border frictions hidden in East African shelf prices — how it may reach customers and who wins the cross-border relationship.
Privacy law enacted in Uganda — market impact how the market shifts across East Africa
Uganda’s new Data Protection and Privacy Act reshapes who owns the customer relationship across banks, telecoms and digital platforms.
Privacy law enacted in Uganda — regional opportunity what comes next across the region
Uganda’s Data Protection and Privacy Act adds to East Africa’s patchwork of privacy rules, reshaping cross-border data flows and infrastructure.
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